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The few companies that did receive the device — including Major League Baseball, The Wall Street Journal and The New York Times — have been subject to Apple’s long list of rules. The companies must agree to keep the iPad hidden from public view, chained to tables in windowless rooms.

Brad Stone, ‘The iPad App Derby Gets Under Way’

I like to imagine an iPad in a dark cell, bouncing a tennis ball off a wall with what little light sneaks into the room. A thin strip opens in the door and slides a tray full of gruel-looking food under. “Hang in there, kid.”

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