Wesley Chan, a top production designer, fundamentally disagrees with Page’s ideas on product design. But he has learned that instead of arguing his case with Page, a better strategy is “giving him shiny objects to play with.” At the beginning of one Google Voice product review, for instance, he offered Page and Brin the opportunity to pick their own phone numbers for the new service. For the next hour, the two brainstormed sequences that embodied mathematical puns while the product sailed through the review.