All told, Team Coco touches more than 5 million people each month, many of them primarily consumers of O’Brien’s brand of humor online. “A lot of television executives still have the idea that a show is something everybody watches,” O’Brien says using an old-fashioned voice: “ ‘Let’s gather around the TV set and watch it, and then let’s talk about it with all our friends at work tomorrow.’ Well, your friends didn’t watch the same show that you did, and they also didn’t watch it at the same time.” And it no longer bothers O’Brien if that’s the case with his show. As long as they’re consuming it, any time, any place will do.
For the first week since Jay Leno’s Tonight Show return, he was tied by David Letterman’s Late Show, as both shows averaged a 0.9 adults 18-49 rating for the week of June 7-11. Coming off a week of repeats for both shows, Leno fell a tenth of a point and Letterman gained two tenths.
That put Leno’s Tonight Show two tenths of a ratings point below Conan O’Brien’s Tonight Show ratings trend, comparing the ratings for each show’s fifteenth sequential week.
It was 0.6 ratings points below the same calendar week of Conan’s Tonight Show ratings last summer. Interestingly, Letterman’s Late Show had the same rating as it did for the week a year ago.
Alex PardeeTeam Conan poster (artwork inspired by VCJ’s The Ripper)Read more