Agencies to GOOG: Haven’t You Drank Enough of Our Milkshake?
This quote, from Rob Norman of GroupM Interaction Worldwide, is a sparkling showcase just how f-d agencythink STILL is in 2009:
“The ad-network business, we almost shouldn’t have allowed it to exist”
Allowed? I’m assuming he really means “we should have seen that opportunity and acted on it sooner” when he says “allow.”
And maybe he was just misquoted or quotefragmented…but man, that statement doesn’t inspire confidence that WPP (who owns GroupM) really grasps the value that the likes of Google offer their clients.
You guys take that iron fist all the way to the grave.

Leave a comment