The Guillemots’ Fyfe Dangerfield does Billy Joel (the first time the Piano Man has licensed a tune for a commercial) for the UK’s John Lewis. Even if you’re not a fan of the song, you have to admit that the lyrics and a well-done cover – not to mention the fleet of well-cast actresses and a few digital touch-ups – are used to good effect by the ad wizards here.


[Thanks to Jamie for the link.]

Kyle Bunch

Partnerships for R/GA Ventures. Raised in California, adopted by Texas. Opinions expressed here are mine and they are fantastic.

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