Seems like IKEA are really shaking things up this year. In addition to the previously announced TV set, they’re also going to release a digital camera made of cardboard called Knäppa (“Snap”). It’ll hold 40 photographs at a time and plugs directly into your USB port. While it’s not the prettiest camera the world has ever seen, I do love the idea of a screen-less digital camera that brings people back to the wait-and-see days of film.

I can’t wait to see their tablet computer, made out of actual paper.

Kyle Bunch

Partnerships for R/GA Ventures. Raised in California, adopted by Texas. Opinions expressed here are mine and they are fantastic.

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